A Strategic Approach

We help our clients structure comprehensive business strategies for improved traffic, customer acquisition, retention, sales growth and return on...

Posts Tagged ‘higher education’

Social Media: B2B + Consumer

Social Media: B2B + Consumer

By galvaradomba | Case Studies, Marketing Blog

The Problem: Higher Ed EXPO – a new kind of college fair – launched its first event in Miami. With only six months between the launch date and the date of the event, the new venture had very little time to reach its sales and branding goals. Social media needed to be an intrinsic part

Branding for Higher Education Trade Show

Branding for Higher Education Trade Show

By galvaradomba | Case Studies, Marketing Blog

The Situation: Higher Ed EXPO Рa new type of college and graduate fair Рlaunched a national circuit of events in South Florida, holding its first event at the Miami Beach Convention Center. Since this was a start up enterprise, it needed to have all of its marketing materials and corporate identity built from scratch. In